Thursday, August 21, 2008

Staring Into The Crystal Ball Of Niche Store Building And Affiliate Marketing



With one lemon comes the opportunity to make lemon aid. While the second round of EPN terminations has everyone on their heels, it should serve as a lesson to open your eyes to other streams of income and not leaving the all the eggs in one basket. I have talked for quite a while on how I use my BANS stores as a platform for other affiliations as well. You should note that BANS is not the problem. The problem lies in being 100% reliant on just one affiliate program. Thus far my dealings with Pepperjam have been excellent although I have yet to get a nasty form letter from EPN. It serves as a fall back.

The recent ability of adding your BANS stores to Wordpress templates now opens up the door to even more possibilities. Wordpress is here to stay, at least for a long while as it is head and shoulders above any other blogging platform. Wordpress plugins are getting better and better and most affiliate programs are starting to cater to Wordpress features. The end result of this is being the ability to have the best of all worlds. Not only is Wordpress BANS templates great for building around your Build A Niche stores, it also opens you up to adding different affiliate program products as well. Popshops right off the bat comes to mind as one that has a Wordpress plugin. Many many more will be surfacing as well. Pepperjam not only is a eBay affiliate rep, they also represent 100's of other retailers that are coming on board. When you add them to the list of Commission Junction, Amazon, Linkshare and Shareasale, this opens up a great selection of products to niche around.

Going forward you consider what I have been preaching for a while. Build niche sites with stores attached. Build niche hubs, niche communities. You will see by running only 10 great niche hubs that it will produce a very healthy income. Do not lock yourself into one form of income. Affiliate marketing is wide open and getting wider everyday. Affiliate marketing also is constantly evolving as well. When one door closes another one opens.

This post by no means is to bash the EPN eBay program, it should serve as an eye opener to broaden your scope of other forms of income. You should seriously consider bettering yourself at the Wordpress platform and seriously consider integrating your BANS stores into them. They put the power of 2 great platforms together as one and open up other easy to add forms of income.

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2 comments:

Anonymous said...

Great post. I see I am guilty of relying too much on just one form of income.

Anonymous said...

Soggy,

Nice post and I am glad that my content site is the main site whereas my BANs site is a subfolder to it. I still don't have a clue as to what is causing the expirations though. My BANs site is not a high volume seller, but fishing is my passion :)

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