Harping on original content and Google

Yes, original content is once again the subject of today's post. So many people try to buck this very important aspect, but if you want your BANS Store to succeed in Google rankings, this is must.

Let's just see what Google has to say about it.

There is no problem in being an affiliate as long as you create some added value for your users and produce valuable content that gives a user a reason to visit your site. For example, you could create product reviews, ratings, and product comparisons.

The above quote from that page is merely all you need to see. You need to set your BANS store apart, not only from other BANS stores in your same niche, but all web stores in general that are in direct competition with you. I fought this very hard myself starting out. No matter what you read, Google wants the surfer find relevancy and value in their such.

I realize not everyone is a writer, Lord knows I am not, but if you do the research you can easily bang out 400 word articles that are driven around your keyword phrase. Original content can easily produce sales in organic searches as well. Take the time, you will be glad you did, and so will Google.

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