Sunday, February 22, 2009

Pepperjam Ebay Text Ads Are Fantastic


Peppejam InText Ads are linked to a relevant keyword appearing in the online content which is matched to the advertiser's ad. In the case of Pepperjam InText Ads rolling over a "hot" hyperlinked keyword results in a product advertisement from eBay being shown. This lets surfers hover over a highlighted word and a small preview window shows ebay items.

There are a few ways to show ads:

White List - "White List" refers to keywords that you supply that you want converted to InText advertisements, as well as keywords from our "Auto Generate" default feature. For instance, if you have a cellular phone Web site, you may want to add keywords such as "phone," "accessory," and "Cingular" to your White List.

Black List - "Black List" refers to keywords that you definitely do not want converted to InText advertisements, while showing keywords from our "Auto Generate" default feature. For instance, you may want to add keywords like "buy," discount," and "search" to your Black List.

Auto Generate - "Auto Generate" happens automatically if you do not designate any White List or Black List keywords. Use this option if you'd like Pepperjam's system to automatically highlight keywords from our inventory of millions of e-commerce related keywords.

Exclusive White List - "Exclusive White List" refers to keywords you supply that you definitely want displayed WITHOUT keywords from our "Auto Generate" default feature.

I myself have been using the Exclusive White List feature thus far and love it and it converts great. You pick the text you want highlighted and your eBay ads are matched. This feature is in beta and should improve greatly over time. All you do is throw in the generated javascript code into the page content you want the ads on. Get to Pepperjam and check them out!!

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