Tuesday, February 10, 2009

So Many Toys, So Little Time...


There are tons of new toys released every week for webmasters. Either keyword research, Wordpress plugins, Wordpress themes or backlink submitters. You name it and it will be in your face every week. This is both good and bad. It is good for a webmaster that can rank well after well done research and proper link building, it is bad for newbies or inexperienced webmasters as they are easily distracted.

Which boat are you sitting in? If you can't rank or do not understand the concept of how to rank, all the toys in the world will not help you. Before you play, you have to pay. I mean that in a helpful way. If you can not take an out of the box BANS site or standard Wordpress site and load it with original content and get it backlinked properly to rank, you need to go back to basics. Do some plugins make it easier? Sure, the All in One SEO plugin is an example. Do you HAVE to have this plugin? Not if you do not know how to use right and know exactly what it does. Can you rank well without it? Absolutely.

Toys and tools do break up the monotonous day to day drudgery, but do not get so wrapped up in them that you lose sight of the overall goal, which is to rank and make money.

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