Monday, July 19, 2010

Yahoo Says Better Be Optimized For Bing Soon

Webmaster Magazine reported that search engine Yahoo released an update to advertisers on Friday to announce that they will start serving organic search results from Microsoft’s Bing search engine starting in August or September. They advised that if you rely heavily on organic search engine traffic from the current Yahoo engine, you need to make sure you are now optimized for Bing instead. In another post, they give 5 steps on how to be Bing ready. The one that jumps out is the Bing Webmaster Tools as I know several webmasters have never even explored them before. SEO Book has an older post on Bing SEO strategies as well worth browsing. Overall, I suggest not going over board on any of this. Making sure you register with Bing tools and basic optimization as if you were ranking for Google should be the priority. Trying to make adjustments for each search engine will drive you crazy. Common sense really should be at the forefront. At least now there are really just 2 search engines to worry about instead of three.

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