Nicheing Small While Selling Large

I have found myself doing a bunch of custom Wordpress BANS templates for customers as of late and it seems several are getting the right idea on their newer sites and it is good to see. It is OK to niche small and sell large as long as it is related. An example would be if you had a niche site about Bloodhound dogs. Your content and blog postings would of course be primarily about the Bloodhound breed with stories, training, history, videos and photos of Bloodhounds. Now it only makes sense to sell items other than just Bloodhound items. Dogs items and accessories are a pretty large category and by focusing in on just one breed in content will better engage customers and perhaps result in repeat customers to your dog store. Google would expect this items as well as it would be latent symantic related. Do not be afraid to niche small and sell large and always ask yourself if Google would think the items are related to what your nicheing about.

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