Thursday, January 8, 2009
Best Performing Adsense Ad Size?
Staying on the Google Adsense theme this week, I came across a great little post on the Webmaster Magazine site, discussing the best performing Adsense ad types. According to Google, they suggests that the wider ad formats tend to outperform their taller ads. The wider formatted ads enable the surfer to read more text at a single glance without needing to skip a line and return to the left margin every few words as they would probably do with a narrower ad. The most effective ad formats according to Google, are the 336x280 Large Rectangle, the 300x250 Medium Rectangle, and the 160x600 Wide Skyscraper. As always you should test what works and looks best on your site.
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